User Experience Strategy, Research, and Design consultant since 1990. Considered an expert in this industry.

My goal is to help companies align their business and marketing objectives to their users’ needs. The objective is to make it easy for the users to complete the tasks that are important to them and that improve the client’s bottom line.

 

Specialties: I have been VERY successful at redesigning products, software, and websites to increase revenue. Most recently, I redesigned the FedEx Kinko’s Print On-line web tool and it is exceeding projections.

• Design Thinking
• User Experience Design
• User Interaction Design
• Usability Testing
• Product Design
• Conversion Rate
• Software Interface Design
• Web Interface Design
• Medical Device Design

Want to up your innovation game? Want to up your organization’s innovation game? Attending one of our Mastering Value Innovation Workshops is a great place to start. In 2016 we are going to change our approach. We will work with you to develop your own custom workshop that addresses your problems and you define the length and location. More information can be found in the Workshop Brochure.