Jane Hogan

VI Subject Matter Expert and Managing Director, twentyeight

twentyeight is completely dedicated to getting the front end of your business working.  To get you out there, engaging with customers and partners and using their insights to drive your business forward.  We help companies in the North East of England to innovate new products and services and to build their audiences.



Recently we have helped companies to get to grips with;

  • How the Value Innovation Process (R) and enabling tools can drive sustainable, profitable growth
  • How online and offline engagement works,
  • Which online platforms to use (and which ones you can ignore)
  • How to manage their reputation and profile online, without spending all day every day consumed by it

In order to master the many tools we can use to build audiences online I built my own online store Dog & Pup (www.dogandpupstore.com). I am building audiences and customers for Dog & Pup online and offline, testing what works and what doesn’t and engaging with all the tools and social platforms.

But I still prefer to do it the old fashioned way too.  I have never been known to refuse the offer of a good cup of coffee and a sticky bun…

Want to up your innovation game? Want to up your organization’s innovation game? Attending one of our Mastering Value Innovation Workshops is a great place to start. In 2016 we are going to change our approach. We will work with you to develop your own custom workshop that addresses your problems and you define the length and location. More information can be found in the Workshop Brochure.