George is a strategist and marketing executive that believes that a true focus on customers will bring revenue and fantastic profits. His experience in strategy, plan execution, sales, new business development, M&A, new product development, market segmentation, customer segmentation, portfolio road mapping, stage & gate, product life cycle, branding, communications, value propositioning, pricing, project management and Lean/Six sigma have been developed over the span of his career. He has experience in a variety of industries such as chemicals, biotech, healthcare, energy, metal cutting, cladding, near shape casting, power generation, process industries, oil & gas, higher education and consulting.
Starting his career as an intern, he worked up to being the global strategic manager at Weatherford within 7 years. In that period he learned the extreme value of custom intimate product development. One of his first ventures realized $8.5 MM of revenue for two products that many assumed had a maximum market size of $1M to $2M. Following the roles at Weatherford, he did private consulting at a variety of companies and universities before join Kennametal as one of 5 key corporate strategist. He then joined the specialty chemical company BWA Water Additives and its executive team as a global director of marketing.
George has a BS in Biology from the University of Pittsburgh. He holds a Master of Science in Biology and a MBA in Marketing & Management from Duquesne University. He is a Value Innovation Green Belt. He is also a 5th degree Master instructor in Taekwondo as well as a published author.
Website: http://georgemnagle.com/Want to up your innovation game? Want to up your organization’s innovation game? Attending one of our Mastering Value Innovation Workshops is a great place to start. In 2016 we are going to change our approach. We will work with you to develop your own custom workshop that addresses your problems and you define the length and location. More information can be found in the Workshop Brochure.